Glass Works

Spring 1998 | Table of Contents

How is Consumers Glass addressing the policy challenges remaining in NaPP?

1. Consumers Glass understands that performance improvements such as enhanced recycling rates, increased recycled content, and lower emissions from production come from an efficient system. Consumers Glass has achieved certification to the quality standard ISO 9001. The next target is to achieve certification in 1999 to ISO 14001, the international standard for environmental management systems. Both these standards are internal business tools and are complementary in many ways. Consumers Glass also participates on the Canadian Raw Materials Database, an industry group with a mandate to look at opportunities for life cycle improvements.

NaPP Data by Material Type
Packaging disposed in Canada, difference 1996 vs 1988

Type MT %
Multimaterial -70,193 -63%
Plastic -318,100 -31%
Wood -93,428 -14%
Paper -1,159,017 -60%
Textile -11,303 -57%
Glass -419,625 -62%
Ferrous -746,719 -80%
Aluminum 4,422 10%
Other 33,703 n/a
Total -2,780,280 -51%
NaPP Targets -1,896,750 -35%

in Metric tonnes
Targets are expressed as reductions in disposal from 1988 levels,
therefore negative numbers and % are the objective.

2. Consumers Glass has worked hard to improve their own internal packaging issues and worked on technical improvements to achieve light-weighting. However, the decision to use reusable, refillable bottles or to use recyclable, single trip bottles, is not one that Consumers Glass makes. That choice is made by the brand owner. The brand owner makes the decision as to which option is preferable based on criteria that includes product requirements, proximity to market, consumers preference and whether there is the option to recycle. There are certain conditions that favour refillables, such as the system that the beer industry has where the purchase and return functions as a closed loop. In other cases, such as with food containers, the system of distribution is so diffuse, that recycling, as part of a multi-material programme, is the preferred option for both the brand owner and the consumer.

3. Consumers Glass has a long history of sharing environmental information with interested parties. It does so through four different media.

One - Foremost is the learning process Consumers Glass has fostered to make sustainability an innovation in educational opportunities:

Two - Glass Works/Recy-Verre, this publication is distributed freely to any interested party. Over 7,000 readers receive the publication three times a year. Since the first issue of Glass Works in 1990, over 25 issues have been published.

Three - an Internet site was started back in 1996 that was originally an electronic publication site. It is evolving into an information site that shares data on other education and information sharing activities Consumers Glass has supported.

Four - Consumers Glass, in cooperation with other sponsors, created two training and education videos.

"Glass Containers...Recycling it Right" - a training video for recyclers

"Care...and be Careful" - an educational video for elementary schools, focused at grades 6 to 8.

Both are available from Consumers Glass, at no charge, upon request.

Consumers Glass supports specific events to advance ecological literacy as opportunities arise.

4. Consumers Glass supports the inclusion of imports into the NaPP protocol and the efforts of government and other industries to conform to NaPP.

5. Consumers Glass supports regulation where it establishes a level playing field. At this time Canadians have clearly demonstrated their preference for voluntary efforts which meet this criteria and are more cost effective.

6. Harmonization across all levels of government in all 13 political areas of Canada is an important goal. It is an area needing more effort to match the success of industry's results.

Consumers Glass has a history of success. Its future focus is on continuously improving to find sustainable solutions to the challenges that remain.

What exists is an end to a good beginning.

NaPP Policies

  1. All packaging shall have minimal effects on the environment.
  2. Priority will be given to the management of packaging through source reduction, reuse and recycling.
  3. A continuing campaign of information and education will be undertaken to make all Canadians aware of the function and environmental impacts of packaging.
  4. These policies will apply to all packaging used in Canada, including imports.
  5. Regulations will be implemented as necessary to achieve compliance with these policies.
  6. All government policies and practices affecting packaging will be consistent with these national policies.

Given the success of NaPP, is the work over?

No. There are three work items on the table, identified by the Task Force:

  1. The Task Force is continuing to analyze the 1996 survey results to determine opportunities for continuing improvement.
  2. Canadians cooperated to meet the targets but there is still room for improvement under the six policies. The Task Force is looking at these to identify future work items.
  3. A year 2000 survey is scheduled to ensure that the waste diversion trends that Canada has pioneered are maintained.


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